What do the colors on toothpaste tubes mean?

Why does this misinformation persist?

The idea that colors reveal the composition of products seems appealing, as it gives the illusion of a simple and accessible code for deciphering ingredients. However, packaging experts and toothpaste manufacturers insist that there is no connection between these color codes and the product’s formulation.

To know the real ingredients of a toothpaste, it is recommended to read the label, where all the components are listed according to current regulations.

How to choose a toothpaste with confidence?

Rather than relying on these color brands, here are some tips for choosing the right toothpaste:

• Read the ingredient list, paying attention to active ingredients like fluoride, which protect against cavities.
• Favor certifications, such as organic labels or recommendations from recognized dental organizations.
• Avoid certain ingredients, such as sulfates (SLS) or triclosan, if you’re looking for a gentler formula.

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